Too often people think that an idea is an atomic entity, you just need one brilliant idea and that is it, your life is set. Based on whatever I have read or experienced, this notion is far removed from reality. Ideas are not something you “get” but are thoughts & observations that evolve over a period to something worthwhile.
Every startup exists because there is a gap in the market, there is an inherent need that an Entrepreneur envisions and then builds a business around it. Central to this concept is your customers, consumers and users and finding them is important. But truly understanding them and their problems is paramount to the success of a startup. Continue reading
When I first thought of starting a company couple of months back, there was a feeling of dread. After living in the US for almost a decade I thought, “Man the government paperwork is going to be excruciating”. Some people said it there would be long delays and a lot of under the table handling. Continue reading
Boost Tech builds and delivers advanced technological solutions that elevate ‘consumer experience’ and increase ‘consumer visibility’ enabling its clients to accelerate their growth and revenues. Boost Tech’s flagship product, Consumer Preference Management Solution™ addresses key challenges in an evolving multi-channel Retail Market.
“Technology Startups in India are just not innovative enough”, “Oh those guys, they just copy technology from the west, there is nothing creative coming out of India” – these are familiar refrains often repeated in the world of technology when it comes to technology development in India, especially when it comes to software products. Continue reading
In most organization we work with team with different cultures and people with different personalities. While we mostly maintain good professional relationships, many times understanding the person we are dealing with on a day-to-day basis is very important for a long-term healthy relationship.
Majority of us, regardless of job or role, spend many hours in front of computers. I know I do that 
. Here are a few helpful suggestions and tips to prevent problems arising out of prolonged computer use that can cause repetitive stress injuries.
We have all used machines or applications that are overtly complicated and thought if only things could be made simpler. However, there are contraptions that are deliberately made complicated to carry out simple tasks, mostly for the fun of creating something. Continue reading
Ok this turned out to be harder than I thought, maybe there is an easier way but this is worked for me. Copy the video from camcorder to computer, convert from MPEG to WMV video format, make the movie by combining the cuts in Windows Moviemaker, then save as high quality WMV, then save it back to AVI and upload to Youtube. Phew! Continue reading
I recently bought a Sony Handycam Camcorder Video Camera and have been really impressed by it. For personal use it has great Zoom, image stabilization and picture quality. There are some annoying things, but overall its a buy! Continue reading
Finally, an SMS-based service that provides accurate directions via landmarks. You don’t need a smart phone, a subscription to the service, or patience — average response time is 3 seconds to 1 minute depending on congestion. Continue reading
We would love to hear any feedback, comments, questions and concerns. Please contact us using the form below. Sculpting Software represents a vision or an idea that the understanding and communication of technology should be simple enough for regular non-technical people to understand.To this end, we take pains to find sources and stories that meet this basic need. Continue reading
I recently read the news that Reliance Industries headed by Mr. Mukesh Ambani has recently back-doored its way into the Indian Telecom, Mobile and Broadband Industries with one master stroke. He now controls a pan-India license for 4G spectrum. Here is an open letter to Mr. Ambani.
Lessons learnt while working for an American startup with technology and operations in India. Due to the distance and difference in cultures it is important to build trust yet verify, communicate while being transparent and innovative by giving people freedom of thought.
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Tech industry has evolved yet most successful products go through 4 waves of land grab, improvisation, experimentation and survival during their lifetime. At the recent Silicon India Web Apps conference, Bharat Vijay gave a talk on Trends in the Web space. Continue reading
So the news of the day in the Tech world is that Apple has become the largest software company by stock market valuation by overtaking Microsoft. Not only that, they are now the second biggest company by market capitalization, with Exxon Mobil as the leader. Continue reading
Recently I came across the video below on TED.com about innovators in India who out of their improvisation and ingenuity have come up with some remarkable products. The idea of Jugaad or improvised innovation has been central in India’s culture for a long time, however, I have personally seen it more often on the streets to make life easier than in the corporate culture of India, especially in the software industry. Continue reading
There are 3 pillars that support any client-server software, i.e an application accessed over a network/internet connection using a PC, mobile or handheld device. These are Application Interface, Data and Operations and they need to be in perfect balance to ensure the successful launch and continued use of the application. Continue reading
Recently at the Silicon India Web Apps Conference, in Bangalore there was a discussion on the merits of HTML5 vs Flash. What struck me as odd was how much discussion focussed on choosing a new technology to fit into a product than figuring out what you want to create and then choosing the technology that would give the best results. Continue reading
Can software be designed and developed at the same speed as the market moves these days? A big challenge when creating new software is prioritizing requirements to understand what is needed now vs. what can come later. Check the Super Hero Corporation Product Roadmap below to find out.
I know this cliché has been repeated a million times in various shapes and forms. But, I’ll attempt to define it from a slightly different angle using the concept of Ethnography. Ethnology and Ethnography are defined as the science of understanding human behavior and cultures through observation, data collection through interviews and questionnaires to understand their true nature. However, when put in the perspective of Product Development the following quote is really apt Continue reading
As a Product Manager at Pramata a large part of my job entails communicating between the various groups in the company. In particular, I connect with the Project Managers, Sales & Marketing folks, Executives and Customers to understand the strategic priorities, customer feedback and issues that need to be addressed. Then after some brainstorming with the Engineering team on how to address and solve specific problems we start work on them. As I write, the classic movie Office Space comes to mind. Check out this clip Continue reading
Although these are the authors and writers on the blog, the ideas and news stories reported on are from varied sources and people.
“Everything should be made as simple as possible, but not simpler” - Einstein
One of the most important lessons in developing software is to keep it simple enough for everyone using to understand and enjoy it. The most well-known example of this is Google with their clean interface. Although there might be a lot of complexity involved in the back-end, the customer facing functions should be really crisp easy to understand and quick to grasp Continue reading
There are many ways of answering this question but we are looking at it from the perspective of creating pioneering software that has few comparative examples while exploring ideas and experiences on what makes software great to use. Continue reading